New York, NY (April 17, 2012) – The Tony Awards announced today that they will be partnering with Where® to produce a commemorative Tony Program for the 2012 Tony Awards. The Antoinette Perry “Tony” Awards, which are presented by The Broadway League and the American Theatre Wing, will be broadcast in a live three-hour ceremony from the Beacon Theatre, on the CBS television network on Sunday, June 10, 2012.
The full-color program will feature highlights from the 2011-2012 season, as well as beautiful editorial coverage and photographs of the 2012 Tony Award Nominees. The 2012 Commemorative Tony Program will be distributed to the guests at the Beacon Theatre and for the first time, more than 25,000 copies will be made available to Broadway fans outside of the theatre.
“The Tony telecast gives the community the opportunity to celebrate Broadway with a national audience,” said Heather Hitchens, Executive Director of the American Theatre Wing. “This new Tony Program will give us the opportunity to share a piece of Tony Awards history with theatre fans all over the country.”
“We are very excited about the innovative new design of the Tony Program,” said Charlotte St. Martin, Executive Director of the Broadway League. “What better way to pay tribute to an outstanding Broadway season, than with a keepsake commemorative guide which fans can cherish for years to come.”
“The Tony Awards are an American institution, and like WHERE®, they have a worldwide presence,” said Donna Kessler, President Morris Media Network WHERE® Worldwide. “WHERE® is thrilled to collaborate with the Broadway League and the American Theatre Wing to create a commemorative program that celebrates the incredible talent and artistry that goes into every Broadway production. We look forward to connecting with the Broadway community for years to come.”
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About the Tony Awards The American Theatre Wing’s Tony Awards are presented by The Broadway League and the American Theatre Wing. At The Broadway League, Nick Scandalios is Chairman and Charlotte St. Martin is Executive Director. At the American Theatre Wing, Theodore S. Chapin is Chairman and Heather Hitchens is Executive Director. For Tony Award Productions, Alan Wasser and Allan Williams of Alan Wasser Associates are the General Managers. Ricky Kirshner and Glenn Weiss of White Cherry Entertainment are the Executive Producers of the 2012 Tony Awards. Mr. Weiss will also serve as Director of the 2012 Tony Awards.
IBM, an official information technology partner of the Tony Awards, develops, designs, and hosts the official Tony Awards website, www.TonyAwards.com. Audemars Piguet is the presenting sponsor of the Tony Awards Red Carpet and Green Room. United Airlines is the official airline of the Tony Awards. Avis is the official rental car of the Tony Awards. InterContinental Hotels & Resorts is the official hotel partner of the Tony Awards, sponsor of the Creative Arts Awards and host of the Tony Nominee Luncheon, and Tony Eve Cocktail Party presenting the Tony Honors for Excellence in the Theatre. The New York Times is the official media partner of the Tony Awards.